The Rift Valley Wine Road
Bob Geldof Winery and 4th Century Wine Carvings
Yes, that Bob Geldof. Live Aid Bob Geldof. His 8 Mile equity firm bought into Awash Winery - Africa's most unexpected wine producer. Originally founded by Italians in 1943, nationalized in 1974, privatized in 2012. They produce 10 million bottles annually from volcanic Rift Valley soil. Then visit Axum to see 4th-century stone carvings that prove wine was made here before most "Old World" regions existed.
A Wine Memories curated trail · winememories.fi
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Insider tip. Ethiopia harvests twice per year (Dec-Jan and June-July) because the Rift Valley has no real winter. Try to visit during vendimia. The altitude (1,600m) and sun intensity create challenges that make Ethiopian wine taste like nowhere else on Earth.